TALEBI, Morteza; ALISHIRI, Bahram; SALEHI SADAGHIANI , Jamshid. Modeling Marketing Components and Subcomponents for Increasing Cinema Customers in the Iranian Cinema Market. International Journal of Innovation Management and Organizational Behavior (IJIMOB), [S. l.], v. 3, n. 1, p. 60–70, 2023. DOI: 10.61838/kman.ijimob.3.1.8. Disponível em: https://journals.kmanpub.com/index.php/ijimob/article/view/1979.. Acesso em: 2 oct. 2024.