Explaining and Modeling Strategic Alignment with Environmental Performance and Green Innovation Approach in the Food Industry

Leila Meshkinghalam; Ali Rajabzadeh Ghatari; Nazanin Pilehvari

doi:10.61838/kman.ijimob.5.4.10

Authors

Leila Meshkinghalam Ph.D. student, Department of Industrial Management, Faculty of Management and Economics, Science and Research Branch, Islamic Azad University, Tehran, Iran.

Ali Rajabzadeh Ghatari * Professor, Department of Industrial Management, Faculty of Management and Economics, Tarbiat Modares University, Tehran, Iran. alirajabzadeh@gmail.com

Nazanin Pilehvari Professor, Department of Industrial Management, Faculty of Management and Economics, West Tehran Branch, Islamic Azad University, Tehran, Iran.

https://doi.org/10.61838/kman.ijimob.5.4.10

Keywords:

Green human resource management, strategic alignment, environmental performance, green strategy

Abstract

Objective: To investigate the relationship between strategic alignment and environmental performance.

Methodology: This study employed a descriptive-correlational research design. Data were collected from senior and middle managers of publicly traded companies in the food industry using adapted questionnaires. Hypotheses were tested using the partial least squares (PLS) method and analyzed through SPSS 23 and Smart PLS software.

Findings: The results demonstrated that strategic alignment positively and significantly impacts green capacity, environmental strategy, green innovation, and green human resource management. Furthermore, green capacity, environmental strategy, green innovation, and green human resource management each positively and significantly influence environmental performance. The overall model fit was found to be excellent, with a calculated GOF value of 0.741.

Conclusion: Strategic alignment plays a critical role in enhancing environmental performance by fostering green capacity, promoting innovative environmental practices, and integrating green strategies within organizational processes. This study provides a foundational framework for understanding how strategic alignment can be leveraged as a powerful tool for improving organizational sustainability and competitiveness.

Downloads

Download data is not yet available.

References

Adama, H. E., Popoola, O. A., Okeke, C. D., & Akinoso, A. E. (2024). Theoretical frameworks supporting IT and business strategy alignment for sustained competitive advantage. International Journal of Management & Entrepreneurship Research, 6(4), 1273-1287. https://doi.org/10.51594/ijmer.v6i4.1058

Andriopoulos, C. (2001). Determinants of organisational creativity: a literature review. Management Decision, 39(10), 834-841. https://doi.org/10.1108/00251740110402328

Bhat, A. A., Mir, A. A., Allie, A. H., Lone, M. A., Al-Adwan, A. S., Jamali, D., & Riyaz, I. (2024). Unlocking corporate social responsibility and environmental performance: Mediating role of green strategy, innovation, and leadership. Innovation and Green Development, 3(2), 100112. https://doi.org/10.1016/j.igd.2023.100112

Chen, A., & Roberts, N. (2024). Joint drivers of different shades of green IT/IS practices: a strategic cognition perspective. Information Technology & People, 37(3), 1103-1125. https://doi.org/10.1108/ITP-07-2022-0562

Coreynen, W., Matthyssens, P., Struyf, B., & Vanhaverbeke, W. (2024). Spiraling between learning and alignment toward digital service innovation. Journal of Service Management, 35(2), 306-331. https://doi.org/10.1108/JOSM-12-2022-0400

Dahinine, B., Laghouag, A., Bensahel, W., Alsolami, M., & Guendouz, T. (2024). Modelling the Combined Effect of Green Leadership and Human Resource Management in Moving to Green Supply Chain Performance Enhancement in Saudi Arabia. Sustainability, 16(10), 3953. https://doi.org/10.3390/su16103953

Dias, G. P., & Silva, M. (2022). Revealing performance factors for supply chain sustainability: a systematic literature review from a social capital perspective. Brazilian Journal of Operations & Production Management, 19(1), 1-18. https://doi.org/10.14488/BJOPM.2021.037

Ferreira, J. J., Fernandes, C. I., & Ferreira, F. A. (2020). Technology transfer, climate change mitigation, and environmental patent impact on sustainability and economic growth: A comparison of European countries. Technological Forecasting and Social Change, 150, 119770. https://doi.org/10.1016/j.techfore.2019.119770

Gluch, P., Gustafsson, M., & Thuvander, L. (2009). An absorptive capacity model for green innovation and performance in the construction industry. Construction Management and Economics, 27(5), 451-464. https://doi.org/10.1080/01446190902896645

Huo, B., Wang, K., & Zhang, Y. (2021). The impact of leadership on supply chain green strategy alignment and operational performance. Operations Management Research, 14, 152-165. https://doi.org/10.1007/s12063-020-00175-8

Nagy, R. L., Hagspiel, V., & Kort, P. M. (2021). Green capacity investment under subsidy withdrawal risk. Energy Economics, 98, 105259. https://doi.org/10.1016/j.eneco.2021.105259

Nassani, A. A., & Aldakhil, A. M. (2023). Tackling organizational innovativeness through strategic orientation: strategic alignment and moderating role of strategic flexibility. European Journal of Innovation Management, 26(3), 847-861. https://doi.org/10.1108/EJIM-04-2021-0198

Novitasari, M., & Agustia, D. (2023). Competitive advantage as a mediating effect in the impact of green innovation and firm performance. Business: Theory and Practice, 24(1), 216-226. https://doi.org/10.3846/btp.2023.15865

Pesce, D., & Neirotti, P. (2023). The impact of IT-business strategic alignment on firm performance: The evolving role of IT in industries. Information & Management, 60(5), 103800. https://doi.org/10.1016/j.im.2023.103800

Shah, N., & Soomro, B. A. (2023). Effects of green human resource management practices on green innovation and behavior. Management Decision, 61(1), 290-312. https://doi.org/10.1108/MD-07-2021-0869

Shang, Y., Zhou, S., Zhuang, D., Żywiołek, J., & Dincer, H. (2024). The impact of artificial intelligence application on enterprise environmental performance: Evidence from microenterprises. Gondwana Research, 131, 181-195. https://doi.org/10.1016/j.gr.2024.02.012

Simmou, W., Govindan, K., Sameer, I., Hussainey, K., & Simmou, S. (2023). Doing good to be green and live clean!-Linking corporate social responsibility strategy, green innovation, and environmental performance: Evidence from Maldivian and Moroccan small and medium-sized enterprises. Journal of Cleaner Production, 384, 135265. https://doi.org/10.1016/j.jclepro.2022.135265

Sun, Y., Gao, P., Tian, W., & Guan, W. (2023). Green innovation for resource efficiency and sustainability: empirical analysis and policy. Resources Policy, 81, 103369. https://doi.org/10.1016/j.resourpol.2023.103369

Tjahjadi, B., Agastya, I. B. G. A., Soewarno, N., & Adyantari, A. (2023). Green human capital readiness and business performance: do green market orientation and green supply chain management matter? Benchmarking: An International Journal, 30(10), 3884-3905. https://doi.org/10.1108/BIJ-10-2021-0622

Tolliver, C., Fujii, H., Keeley, A. R., & Managi, S. (2021). Green innovation and finance in Asia. Asian Economic Policy Review, 16(1), 67-87. https://doi.org/10.1111/aepr.12320

Wang, Y., Ali, Z., Mehreen, A., & Hussain, K. (2023). The trickle-down effect of big data use to predict organization innovation: the roles of business strategy alignment and information sharing. Journal of Enterprise Information Management, 36(1), 323-346. https://doi.org/10.1108/JEIM-10-2021-0439